126 records matched your query       

Author:

Edwards, Douglas, 1958-

Title:

I'm feeling lucky : the confessions of Google employee number 59 / Douglas Edwards.

Publisher:

Houghton Mifflin Harcourt,

Copyright Date:

c2011

Description:

xvi, 416 p. ; 24 cm.

Subject:

Google (Firm)--History.
Internet industry--United States--History.
Corporate culture--United States--History.
Marketing--United States--History.

Contents:

You are one of us -- From whence I came -- In the beginning -- A world without form -- Marketing without "marketing" -- Giving process its due -- Real integrity and thoughts about God -- A healthy appetite for insecurity -- Cheap bastards who can't take a joke -- I go logo loco and learn good enough is good enough -- Rugged individualists with a taste for porn -- Google grows and my voice changes -- Lift off -- Fun and names -- Not the usual yada-yada -- Googlebombs and mail fail -- Managers in hot tubs and hot water -- Is New York alive? -- Where we stand -- Two speakers, one voice -- Mail enhancement and speaking in tongues -- The sell of a new machine -- Where we stand -- Aloha AOL -- We need another billion-dollar idea -- Froogle and friction -- Don't let marketing drive -- Mistakes were made -- I'm feeling lucky -- I'm feeling lucky.

Summary:

An early Google director of marketing and brand management discusses the pioneering work of partners Larry Page and Sergey Brin, the evolution of the company's non-hierarchical structure, and the competitive environment through which ideas are developed and implemented.

ISBN:

0547416997 : HRD
9780547416991 : HRD

LCCN:

2010052588

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

GBPF771 -- Ankeny Kirkendall Public Library (Ankeny)

WUPB305 -- Arnolds Park Public Library (Arnolds Park)

TYPH572 -- Cedar Rapids Public Library (Cedar Rapids)

CBPF522 -- Coralville Public Library (Coralville)

UXAX826 -- St. Ambrose University Library (Davenport)

PRAX771 -- Cowles Library (Des Moines)

ALPE516 -- Fairfield Public Library (Fairfield)

OIAX792 -- Grinnell College (Grinnell)

YEPF572 -- Marion Public Library (Marion)

PMAX975 -- Morningside University - Hickman-Johnson-Furrow Library (Sioux City)

GDPF771 -- Urbandale Public Library (Urbandale)

GEPG771 -- West Des Moines Public Library (West Des Moines)