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Title:

The strategy of campaigning : lessons from Ronald Reagan & Boris Yeltsin / by Kiron K. Skinner ... [et al.] ; foreword by George P. Shultz.

Publisher:

University of Michigan Press,

Copyright Date:

c2007

Description:

xiii, 338 p. : ill. ; 24 cm.

Subject:

Reagan, Ronald.
Yeltsin, Boris Nikolayevich,--1931-2007.
Political campaigns--United States.
Presidents--United States--Election--1980.
Presidents--Russia (Federation)--Election.
Political campaigns--Russia (Federation)

Other Authors:

Skinner, Kiron K.

Notes:

Includes bibliographical references (p. 305-320) and index.

Contents:

Foreword / George P. Shultz -- Acknowledgments -- Campaign strategy -- The new South rises: competition for the Republican presidential nomination in 1968 -- Down to political defeat: Reagan's inability to break Ford's coalition in the 1976 primaries -- Reshaping the domestic and international landscape, part 1: the long road to the 1980 presidential election -- Reshaping the domestic and international landscape, part 2: the 1980 presidential election -- Fighting the nomenklatura's privileges: the rhetorical campaign of 1986-88 -- Yeltsin's winning campaigns: down with privileges and out of the USSR, 1989-91 -- Conclusions -- Notes -- Bibliography -- Index.

ISBN:

0472116274 (cloth : alk. paper)
9780472116270 (cloth : alk. paper)

OCLC:

(OCoLC)144547826

LCCN:

2007023387

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

OVUX522 -- University of Iowa Libraries (Iowa City)