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Title:

Online travel solutions [videorecording] ; Quality in space ; Web based travel resources.

Format:

[videorecording] ;

Publisher:

Multi-Media Productions,

Copyright Date:

c2000

Description:

1 videocassette (27 min.) : sd., col. ; 1/2 in. + 1 workbook

Subject:

Travel agents--Technological innovation.
Space industrialization.
Electronic commerce.
Internet
Travel costs.
World Wide Web.

Other Authors:

Weinberger, Casper W.
Haig, Alexander Meigs, 1924-
Multi-Media Productions.

Other Titles:

World business review (Television program) 702
Web based travel resources.
Quality in space.

Notes:

Workbook for use with programs 702-711. Originally broadcast on March 15, 2000 as a segment of the television series World business review. Includes interviews with representatives from MCIWorldCom Inc., TravelnStore.com, Inc, and Arianespace. Hosts, Caspar Weinberger and Alexander Haig.

Summary:

Online travel solutions discusses the "clicks and mortar" strategy of marketing, a technique which combines Internet and personal communication, and explains how this strategy is being utilized in the travel industry.
Quality in space discusses the space launch industry and the pressure to decrease costs and shorten schedules while still maintaining reliability.
Web based travel resources discusses web based travel services which try to keep travel costs down for last-minute travel.

OCLC:

(OCoLC)45115393

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)