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Title:
ARF guidelines for newspaper audience studies.
Edition:
1990 edition.
Publisher:
Advertising Research Foundation,
Copyright Date:
1990
Description:
12 pages ; 28 cm
Subject:
Newspapers--Public opinion.
Newspapers--Public relations.
Newspaper reading.
Readership surveys--United States--Methodology.
American newspapers--Circulation.
Newspaper publishing--United States.
Other Authors:
Advertising Research Foundation. http://id.loc.gov/authorities/names/n80006300
Other Titles:
Advertising Research Foundation guidelines for newspaper audience studies.
OCLC:
(OCoLC)23135631
Locations:
OVUX522 --
University of Iowa Libraries
(Iowa City)
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