Includes bibliographical references (p. [311]-313) and index.
Contents:
The value evolution -- The proposal process -- How to develop objectives your clients will love -- Project needs : the basis for objectives -- Developing the proposal -- Managing the proposal process -- Forecasting reaction and learning -- Forecasting application and impact -- Forecasting money : benefits and costs -- Forecasting ROI and intangibles -- How to guarantee success -- Federal Information Agency : project proposal.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.