Through the eyes of a child / Deborah Roedder John -- Socialization and adolescents' skepticism toward advertising / Tamara F. Mangleburg and Terry Bristol -- Evaluating the impact of affiliation change on children's TV viewership and perceptions of network branding / Robert Abelman and David Atkin -- Youth, advertising, and symbolic meaning / Cindy Dell Clark -- "We'll be back in a moment / Alison Alexander ... [et al.] -- Mothers' preferences for regulating children's television / Ann D. Walsh, Russell N. Laczniak, and Les Carlson -- Comparison of children's and prime-time fine-print advertising disclosure practices / Darrel D. Muehling and Richard H. Kolbe -- Beauty myth and the persuasiveness of advertising / Mary C. Martin, James W. Gentry, and Ronald Paul Hill -- Selling food to children / Bonnie B. Reece, Nora J. Rifon, and Kimberly Rodriguez -- How do we persuade children not to smoke? / Laura A. Peracchio and David Luna -- Camels and cowboys / Barbara J. Phillips and Liza Stavchansky -- Adolescents' attention to beer and cigarette print ads and associated product warnings / Richard J. Fox ... [et al.] -- Advertising to children in the twenty-first century / Christine Wright-Isak -- Future of children and the Internet / Carole Walters -- Advertising's effects / Marvin E. Goldberg -- Context of advertising and children / Jeffrey J. Stottman.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.