Includes bibliographical references (p. [257]-274) and index.
Contents:
Next generation corporate citizenship -- I: A movement afoot -- Business and society: a view from the top -- From good to "best of the good" -- New rules for business success -- Stages of corporate citizenship -- II: Repurposing the enterprise -- Defining what matters -- Taking an integrated, strategic approach -- Leading next generation companies -- Engaging employees as citizens -- III: Putting citizenship to work -- Integrating citizenship into the business -- Taking citizenship to market -- Co-creating value for business and society -- Conclusion: Can business step up?
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