Introduction: the politics of the ponytail -- What shall we wear for tennis? -- Commercial tampons and the sportswoman, 1936-52 -- Rules, rulers, and the "right kind" of competition -- Women's sport and questionable sex -- From "women in sports" to the "new ideal of beauty" -- A cultural history of the sports bra -- Something to cheer about? -- Epilogue: cheering with reserve.
Summary:
Explores U.S. women's sport through historical "points of change": particular products or trends that dramatically influenced both women's participation in sport and cultural responses to women athletes.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.