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Author:
Emre, Merve, author.
Title:
The personality brokers : the strange history of Myers-Briggs and the birth of personality testing / Merve Emre.
Edition:
First edition.
Publisher:
Doubledaya division of Penguin Random House LLC,
Copyright Date:
2018
Description:
xxii, 307 pages : illustrations ; 25 cm
Subject:
Myers-Briggs Type Indicator.
Personality tests--History.
Self-consciousness (Awareness)
Typology (Psychology)
Notes:
Includes bibliographical references.
Contents:
The cosmic laboratory of baby training -- Women's work -- Meet yourself -- An unbroken series of successful gestures -- Desperate amateurs -- The science of man -- The personality is political -- Sheep and buck -- A perfect spy -- People's capitalism -- The house party approach to testing -- That horrible woman -- The synchronicity of life and death -- One in a million.
Summary:
"An unprecedented history of the personality test that has achieved cult-like devotion, devised a century ago by a pair of homemakers and found today in boardrooms, classrooms, and beyond. The Myers-Briggs Type Indicator is the most popular personality test in the world. It has been harnessed by Fortune 100 companies, universities, hospitals, churches, and the military. Its language--of extraversion vs. introversion, thinking vs. feeling--has inspired online dating platforms and Buzzfeed quizzes alike. And yet despite the test's widespread adoption, experts in the field of psychometric testing, a $500 million industry, struggle to account for its success--no less to validate its results. How did the Myers-Briggs test insinuate itself into our jobs, our relationships, our Internet, our lives? First conceived in the 1920s by the mother-daughter team of Katherine Briggs and Isabel Briggs Myers, a pair of aspiring novelists and devoted homemakers, the Myers-Briggs was designed to bring the gospel of Carl Jung to the masses. But it would take on a life of its own, reaching from the smoke-filled boardrooms of mid-century New York to Berkeley, California, where it was honed against some of the twentieth century's greatest creative minds. It would travel across the world to London, Zurich, Cape Town, Melbourne, and Tokyo; to elementary schools, nunneries, wellness retreats, and the closed-door corporate training sessions of today. Drawing from original reporting and never-before-published documents, The Personality Brokers examines nothing less than the definition of the self--our attempts to grasp, categorize, and quantify our personalities. Surprising and absorbing, the book, like the test at its heart, considers the timeless question: What makes you you"-- Provided by publisher.
ISBN:
1101974141
9781101974148
0385541902
9780385541909
OCLC:
(OCoLC)1042077169
LCCN:
2018011977
Locations:
GFPE771 -- Altoona Public Library (Altoona)
USUX851 -- Iowa State University - Parks Library (Ames)
BOPG851 -- Ames Public Library (Ames)
GBPF771 -- Ankeny Kirkendall Public Library (Ankeny)
ORAX826 -- Scott Community College (Bettendorf)
TCPG826 -- Bettendorf Public Library Information Center (Bettendorf)
PNAX964 -- Northeast Iowa Community College Library - Calmar (Calmar)
UQAX771 -- Des Moines Area Community College Library - Ankeny (Carroll)
CEAX572 -- Kirkwood Community College Library (Cedar Rapids)
LTAX046 -- Indian Hills Community College Library - Centerville (Centerville)
YTPG232 -- Clinton Public Library (Clinton)
CDPF771 -- Clive Public Library (Clive)
TDPH826 -- Davenport Public Library (Davenport)
BAPH771 -- Des Moines Public Library (Des Moines)
FCPB384 -- Dike Public Library (Dike)
FXPH314 -- Carnegie-Stout Public Library (Dubuque)
GHPD771 -- Grimes Public Library (Grimes)
OVUX522 -- University of Iowa Libraries (Iowa City)
CAPH522 -- Iowa City Public Library (Iowa City)
YEPF572 -- Marion Public Library (Marion)
GOPG641 -- Marshalltown Public Library (Marshalltown)
BVPE851 -- Nevada Public Library (Nevada)
AAPF906 -- Ottumwa Public Library (Ottumwa)
GAAX314 -- Northeast Iowa Community College Library - Peosta (Peosta)
RLPB371 -- Scranton Public Library (Scranton)
PMAX975 -- Morningside University - Hickman-Johnson-Furrow Library (Sioux City)
SFPH074 -- Waterloo Public Library (Waterloo)
PQAX094 -- Wartburg College - Vogel Library (Waverly)
GEPG771 -- West Des Moines Public Library (West Des Moines)

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