The Locator -- [(subject = "Marketing--Technological innovations")]

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Author:
Coffey, Timothy J.
Title:
Innovation : myths and mythstakes / Tim Coffey, Dave Siegel, Mark Smith.
Publisher:
Paramount Market Pub.,
Copyright Date:
c2009
Description:
xi, 251 p. : ill. ; 24 cm.
Subject:
Technological innovations.
Business enterprises--Technological innovations.
Marketing--Technological innovations.
Other Authors:
Siegel, Dave L.
Smith, Mark A.
Notes:
Includes bibliographical references (p. 241-244)
ISBN:
9780980174571
0980174570
OCLC:
(OCoLC)319585205
Locations:
HWAX074 -- Hawkeye Community College Library (Waterloo)

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