The Locator -- [(subject = "Practice Management Medical")]

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Author:
Tukua, Deborah, author.
Title:
Marketing strategies for chiropractic success / Deborah Tuka and chiropractic business owners.
Publisher:
Deborah Tukua,
Copyright Date:
2014
Description:
48 pages : illustrations ; 28 cm
Subject:
Chiropractic--Marketing.
Chiropractic--Public relations.
Marketing of Health Services.
Practice Management, Medical--organization & administration.
Chiropractic--organization & administration.
Contents:
Spread the word of wellness -- Conditions for chiropractic evaluation handbout -- Catch and release patient testimonials: what's in your net-office? -- Compiling the patient testimonial book -- Patient response (testimonial) forum -- Putting your walls to work -- First impressions -- Social media -- the chiropractor's chalkboard -- Read more, teach more with Google Handouts -- Random drawings with direct marketing results -- Release patient testimonials in the community on coupons, cards and flyers -- The power of publicity: learn how to make a chiropractic article work -- Chiropractic blogging and writing smart -- Where do I begin? Learn how to write a book -- Is fear crippling the growth of your practice? Strengthen it with posture -- The backpack safety approach -- Making your time outside the office count -- Take a giant spine on parade -- EMC-Your 24/7 salesman on the street -- Put your marketing plan into motion -- What to look for when hiring a business coach -- Chiropractic products and services.
ISBN:
0967549337
9780967549330
OCLC:
(OCoLC)907412233
Locations:
LVOX826 -- Palmer College of Chiropractic (Davenport)

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