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Title:
Winning in Asia, U.S. style :
market and nonmarket strategies for success / edited by Vinod K. Aggarwal.
Edition:
1st ed.
Publisher:
Palgrave Macmillan,
Copyright Date:
2003
Description:
xiii, 279 p. : ill. ; 22 cm.
Subject:
Export marketing--United States--Management.
Export marketing--Asia--Management.
Strategic planning--United States.
Strategic planning--Asia.
Corporations, American--Asia.--Case studies.
Investments, American--Asia.--Case studies.
United States--Foreign economic relations--Asia.
Asia--Foreign economic relations--United States.
Other Authors:
Aggarwal, Vinod K.
Notes:
Includes bibliographical references and index.
ISBN:
9780312239114
0312239114
OCLC:
(OCoLC)50920770
LCCN:
2002191245
Locations:
UNUX074 --
University of Northern Iowa - Rod Library
(Cedar Falls)
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