Write for aunt Tillie: simple clear writing is king -- One size doesn't fit all: make sure you know your audience -- Escaping inside baseball: shortcuts can drive your readers away -- Good writing is like good music: keep your writing interesting so readers will stay for the finale -- Shoot for the target: keep your writing at the appropriate length -- A picture Is worth a thousand words: visualize your data to communicate complex facts clearly -- "All we want are the facts, ma'am": make sure there's evidence to support your argument -- Don't forget your pitchfork: learn how to make the best possible argument for the pieces you are writing through a pitch that engages your readers -- Keep your friends close: find partners in your effort to be understood -- The care and feeding of editors: how to make the writing experience a collaboration -- Downloading some facts about social media: the evolving world of online communication can help you accomplish your goals -- This is the chapter before the conclusion. . . it's about conclusions: setting the stage for your next effort.
Summary:
"There is a tsunami of research being produced by social scientists, and most of them hope that their work will have impact on public policy. This book will provide specific real-world examples of what works-and what doesn't. By way of illustration and examples will include a good pitch for an op-ed for a regional or a major newspaper"-- Provided by publisher.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.