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01433cam a2200361 a 4500 001 F02C4B1EFBCF11DEB3E93EDF5F36B428 003 SILO 005 20190228010452 008 090624s2009 nyu b 001 0 eng 010 $a 2009023318 020 $a 038552594X (hbk.) 020 $a 9780385525947 035 $a (OCoLC)303043867 040 $a DLC $c DLC $d SILO $d IOT $d SILO 050 00 $a HC79.T4 $b M3474 2009 082 00 $a 338/.064 $2 22 100 1 $a Maney, Kevin, $d 1960- 245 1 $a Trade-off : $b why some things catch on, and others don't / $c Kevin Maney. 250 $a 1st ed. 260 $a New York : $b Broadway Books, $c c2009. 300 $a xv, 217 p. ; $c 22 cm. 504 $a Includes bibliographical references and index. 520 $a Shares insight into factors that influence why various companies and products are successful or unsuccessful, analyzing the dynamic between quality and cost and how it influences consumer decisions as demonstrated by the examples of leading businesses. 650 0 $a Technological innovations $x History. $x History. 941 $a 6 952 $l GEPG771 $d 20210722023652.0 952 $l WZPC325 $d 20180804012642.0 952 $l USUX851 $d 20160825031340.0 952 $l KIPB845 $d 20131115132529.0 952 $l OUAX845 $d 20100503143157.0 952 $l UQAX771 $d 20100201083435.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=F02C4B1EFBCF11DEB3E93EDF5F36B428 994 $a 02 $b IOTInitiate Another SILO Locator Search