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00922cam a22002898a 4500 001 4F7492062ADA11DE9482AC05A8D7520A 005 20200509011804 008 940802s1995 nyu b 000 0 eng 010 $a 94033752 020 $a 9780471000884 (pbk.) 020 $a 0471000884 (pbk.) 035 $a (OCoLC)30977088 040 $a DLC $c DLC $d SILO $d NIU $d SILO 050 00 $a HF5415.1 $b .H37 1995 082 00 $a 658.8/00973 $2 20 100 1 $a Hartley, Robert F., $d 1927- 245 1 $a Marketing mistakes / $c Robert F. Hartley. 250 $a 6th ed. 260 $a New York : $b Wiley, $c c1995. 263 $a 9412 300 $a x, 366 p. : $b ill. ; $c 23 cm. 504 $a Includes bibliographical references. 650 0 $a Marketing $z United States $x Case studies. 939 $a 1429401 941 $a 1 952 $l UNUX074 $d 20090701080000.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=4F7492062ADA11DE9482AC05A8D7520AInitiate Another SILO Locator Search