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01552aam a2200409 i 4500 001 B1CCC0644B4611E7B8F764B7DAD10320 003 SILO 005 20170607010103 008 170201t20172017nyua b 001 0 eng 010 $a 2016044919 020 $a 1250107520 020 $a 9781250107527 035 $a (OCoLC)947146200 040 $a DLC $b eng $e rda $c DLC $d YDXCP $d BTCTA $d BDX $d GK8 $d OCLCO $d VTL $d OCLCF $d APL $d OCLCQ $d IMD $d YDX $d OCLCO $d INR $d NDS $d OCP $d IOU $d SILO 042 $a pcc 050 00 $a HF5415.1255 $b .S44 2017 082 00 $a 658.8/27 $2 23 084 $a BUS090010 $a BUS090010 $2 bisacsh 100 1 $a Sehdev, Jeetendr, $e author. 245 14 $a The Kim Kardashian principle : $b why shameless sells (and how to do it right) / $c Jeetendr Sehdev. 250 $a First edition. 264 1 $a New York : $b St. Martin's Press, $c 2017. 300 $a x, 240 pages : $b illustrations ; $c 22 cm 504 $a Includes bibliographical references and index. 505 0 $a How I arrived at the Kim Kardashian princple -- Susprise -- Expose -- Lead -- Flaws -- Intimate -- Execute -- Conclusion. 650 0 $a Branding (Marketing) 650 0 $a Celebrities in mass media. 650 0 $a Fame $x Social aspects. 650 0 $a Social media. 650 0 $a Internet marketing. 941 $a 4 952 $l GZPE631 $d 20240305014029.0 952 $l TKPE492 $d 20211118020328.0 952 $l CDPF771 $d 20170607010705.0 952 $l BAPH771 $d 20170607010436.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=B1CCC0644B4611E7B8F764B7DAD10320 994 $a C0 $b IOUInitiate Another SILO Locator Search