580 records matched your query
01946aam a22003617i 4500 001 7BA85914BB4F11EE9799A7D243ECA4DB 003 SILO 005 20240125010040 008 210728s2022 caua b 001 0 eng d 020 $a 9781098102616 020 $a 1098102614 035 $a (OCoLC)1261879793 040 $a YDX $b eng $c YDX $d BDX $d OPW $d OCLCO $d JCX $d UOK $d SILO 100 1 $a Enge, Eric $e author. 245 14 $a The art of SEO : $b mastering search engine optimization / $c Eric Enge, Stephan Spencer, and Jessie Stricchiola. 250 $a Fourth edition. 264 1 $a Sebastopol, CA : $b O'REILLY, $c [2023] 300 $a xxxii, 741 pages : $b illustrations ; $c 24 cm. 504 $a Includes bibliographical references and index. 520 $a "Four of the most noted experts in the field of search engine optimization (SEO) provide you with proven guidelines and cutting-edge techniques for planning and executing a comprehensive SEO strategy. In this book, you will explore the underlying theory behind SEO and how search engines work, learn the steps you need to prepare for, execute, and evaluate SEO initiatives, examine a number of advanced strategies and tactics, understand the intricacies involved in managing complex SEO projects, learn what's necessary to build a competent SEO team with defined roles and glimpse the future of search and what lies ahead for the SEO industry."--Publisher's description. 650 0 $a Web sites $x Design 650 0 $a Web site development 650 0 $a Web search engines 650 0 $a Internet marketing 650 0 $a Web sites $x Ratings and rankings 650 0 $a Program transformation (Computer programming) 650 0 $a Internet searching 700 1 $a Spencer, Stephan M. $e author. 700 1 $a Stricchiola, Jessie $e author. 941 $a 1 952 $l TYPH572 $d 20240524010326.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=7BA85914BB4F11EE9799A7D243ECA4DB 994 $a C0 $b UOKInitiate Another SILO Locator Search