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01913aam a2200349Mi 4500 001 F1EEFF7A2A8611EDB7025AE94EECA4DB 003 SILO 005 20220902011726 008 190111s2018 xx a b 000 0 eng d 020 $a 1732891028 020 $a 9781732891029 (softcover) 020 $a 1732891001 020 $a 9781732891005 035 $a (OCoLC)1145644447 040 $a QQ3 $b eng $e rda $c QQ3 $d OCLCO $d OCLCF $d WIM $d SINLB $d OCLCO $d SILO 082 04 $a 658.872 $2 23 100 0 $a Keenan, $e author. 245 10 $a Gap selling : $b getting the customer to yes : how problem-centric selling increases sales by changing everything you know about relationships, overcoming objections, closing and price / $c Keenan. 246 30 $a Getting the customer to yes. 250 $a First edition. 260 $a [Place of publication not identified : $b [publisher not identified], $c 2018 300 $a xvi, 237 pages : $b illustrations ; $c 24 cm. 504 $a Includes bibliographical references. 505 0 $a Know the game -- How to play -- Gap prospecting -- Building a gap-selling team. 520 $a Gap Selling is a game-changing book designed to raise the sales IQ of selling organizations around the world. In his unapologetic and irreverent style, Keenan breaks down the tired old sales myths causing today's frustrating sales issues, to highlight a deceptively powerful new way to connect with buyers. Today's sales world is littered with glorified order takers, beholden to a frustrated buyer, unable to influence the sale and create value. Gap Selling flips the script and creates salespeople with immense influence at every stage of the buying process. 650 0 $a Selling. 650 0 $a Direct marketing. 650 0 $a Management. 650 0 $a Consumer behavior. 941 $a 1 952 $l GBPF771 $d 20220902012539.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=F1EEFF7A2A8611EDB7025AE94EECA4DBInitiate Another SILO Locator Search