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02499aam a2200349Ii 4500 001 6DC27A72066511E4B09646AEDAD10320 003 SILO 005 20140708010108 008 140104s2014 nyud b 000 0 eng d 020 $a 1493905384 020 $a 9781493905386 035 $a (OCoLC)867615245 040 $a BTCTA $b eng $e rda $c BTCTA $d YDXCP $d CDX $d CTN $d SILO 050 4 $a QA76.9.D343 $b D34 2014 082 4 $a 006.3 $b 23 100 1 $a Dahan, Haim, $e author. 245 10 $a Proactive data mining with decision trees / $c Haim Dahan, Shahar Cohen, Lior Rokach, Oded Maimon. 264 1 $a New York : $b Springer, $c [2014] 300 $a x, 88 pages : $b charts ; $c 24 cm. 490 1 $a SpringerBriefs in electrical and computer engineering 504 $a Includes bibliographical references. 505 0 $a Introduction -- Proactive Data Mining: A General Approach -- Proactive Data Mining Using Decision Trees -- Proactive Data Mining in the Real World: Case Studies -- Sensitivity Analysis of Proactive Data Mining -- Conclusions. 520 $a This book explores a proactive and domain-driven method to classification tasks. This novel proactive approach to data mining not only induces a model for predicting or explaining a phenomenon, but also utilizes specific problem/domain knowledge to suggest specific actions to achieve optimal changes in the value of the target attribute. In particular, the authors suggest a specific implementation of the domain-driven proactive approach for classification trees. The book centers on the core idea of moving observations from one branch of the tree to another. It introduces a novel splitting criterion for decision trees, termed maximal-utility, which maximizes the potential for enhancing profitability in the output tree. Two real-world case studies, one of a leading wireless operator and the other of a major security company, are also included and demonstrate how applying the proactive approach to classification tasks can solve business problems. Proactive Data Mining with Decision Trees is intended for researchers, practitioners and advanced-level students. 650 0 $a Data mining. 650 0 $a Decision trees. 700 1 $a Cohen, Shahar, $e author. 700 1 $a Rokach, Lior, $e author. 700 1 $a Maimon, Oded, $e author. 830 0 $a SpringerBriefs in electrical and computer engineering. 941 $a 1 952 $l OVUX522 $d 20191213011601.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=6DC27A72066511E4B09646AEDAD10320Initiate Another SILO Locator Search