57 records matched your query       

01680aam a2200325 a 4500
001 FE18AF02E61C11E7AB1B6A7197128E48
003 SILO
005 20171221010220
008 841102s1980    nyu           000 0 eng d
035    $a (OCoLC)7026843
040    $a CSt-B $c CSt-B $d IaU $d UtOrBLW $d SILO
043    $a n-us--- $0 http://id.loc.gov/vocabulary/geographicAreas/n-us
245 04 $a The 1979 Simmons Market Research Bureau, inc. study of media and markets / $c [prepared by the technical staff of the] Advertising Research Foundation.
264  1 $a New York ( 3 E. 54th St., New York 10022) : $b The Foundation, $c 1980.
300    $a 122 pages ; $c 28 cm.
490 1  $a Research audit
490 1  $a Professional audit of research services report
500    $a Earlier edition published in 1979 entered under: Advertising Research Foundation, with title: 1978-79 Simmons study of selective markets and the media reaching them.
650  0 $a Advertising $x Research $z United States.
650  0 $a Sampling (Statistics) $x Evaluation.
650  0 $a Consumption (Economics) $x Surveys. $0 http://id.loc.gov/authorities/subjects/sh85031499
650  0 $a Readership surveys $z United States. $0 http://id.loc.gov/authorities/subjects/sh2010109606
710 2  $a Advertising Research Foundation. $0 http://id.loc.gov/authorities/names/n80006300
740 0  $a Simmons Market Research Bureau, inc. study of media and markets.
740 0  $a Study of media and markets.
830  0 $a Research audit.
830  0 $a Professional audit of research services report.
941    $a 1
952    $l OVUX522 $d 20171221013557.0
956    $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=FE18AF02E61C11E7AB1B6A7197128E48