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02204aam a2200385Ii 4500 001 76AFE0E6FF9A11E9A2D37E2597128E48 003 SILO 005 20191105010136 008 190822t20192019enka b 000 0 eng d 020 $a 1108469884 020 $a 9781108469883 035 $a (OCoLC)1117456008 040 $a COO $b eng $e rda $c COO $d OCLCO $d YDXIT $d OCLCF $d SILO 050 4 $a PR6068 O93 Z7638 2019 100 1 $a Martens, Marianne $e author. 245 14 $a The forever fandom of Harry Potter : $b balancing fan agency and corporate control / $c Marianne Martens. 264 1 $a Cambridge, United Kingdom ; $b Cambridge University Press, $c 2019. 300 $a 111 pages : $b illustrations ; $c 18 cm. 490 1 $a Cambridge elements. Elements in publishing and book culture, 2514-8524 504 $a Includes bibliographical references (pages 96-111). 520 $a Harry Potter fans contribute their immaterial and affective labor in multiple arenas: as peer-to-peer marketers via fan sites and social media; as participants in amateur fan festivals; or as activists for social change. Fans' participation in the Harry Potter universe has contributed to its success. This Element examines how fans' labor might continue to support the franchise for future readers. Starting with the context and theoretical frameworks that support a multidimensional analysis of the Harry Potter fan experience, this Element examines tensions between fans and Warner Bros., as fan participation tests the limits of corporate control. 600 10 $a Rowling, J. K. $t Harry Potter series. 600 10 $a Rowling, J. K. $x Criticism and interpretation. 650 0 $a Fans (Persons) 650 0 $a Popular literature $x Publishing. 650 0 $a Literature publishing. 650 0 $a Authors and readers. 600 17 $a Rowling, J. K. $2 fast $0 (OCoLC)fst00401675 630 07 $a Harry Potter series (Rowling, J. K.) $2 fast $0 (OCoLC)fst01914044 830 0 $a Cambridge elements. $p Elements in publishing and book culture $x 2514-8516 941 $a 2 952 $l OVUX522 $d 20220317024011.0 952 $l USUX851 $d 20200103023325.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=76AFE0E6FF9A11E9A2D37E2597128E48 994 $a C0 $b IWAInitiate Another SILO Locator Search