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01954aam a2200337Ia 4500 001 53BC3C6828FB11E49E7A85DBDAD10320 003 SILO 005 20140821010440 008 120613s2012 njua 001 0 eng d 020 $a 1118027752 (pbk.) 020 $a 9781118027752 (pbk.) : 035 $a (OCoLC)795352113 040 $a FBR $b eng $c FBR $d VP@ $d ILC $d CGP $d OCLCQ $d SILO 050 4 $a HF6146.I58 $b P67 2012 082 04 $a 658.8/72 $2 23 100 1 $a Poston, Leslie. 245 10 $a Social Media Metrics For Dummies / $c by Leslie Poston. 260 $a Hoboken, NJ : $b John Wiley & Sons, $c c2012. 300 $a xx, 306 p. : $b ill. ; $c 23 cm. 490 1 $a --For dummies 520 $a Discover how to gauge your online success based on social media metrics with so many social media monitoring and measurement tools available, it can be overwhelming to figure out which tool is right for you when it comes to calculating the success of your social media marketing efforts. This fun and friendly guide helps you determine which tool will serve you best for understanding your online audience. You'll learn to sift through all the information available about social media monitoring and metrics so that you can listen to what is being said about your business, read your analytic dashboard. 505 0 $a Metrics? What the heck is that? -- Navigating the measurement jungle -- Putting your metrics on steroids -- Keeping your finger on the pulse of living, breathing metrics -- Taking the deep dive into advanced metrics -- Predicting future metrics -- The part of tens. 650 0 $a Internet marketing. 650 0 $a Social media $x Economic aspects. 650 0 $a Marketing research. 650 0 $a Online social networks $x Economic aspects. 830 0 $a --For dummies. 941 $a 2 952 $l YEPF572 $d 20200204054224.0 952 $l TYPH572 $d 20200110040123.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=53BC3C6828FB11E49E7A85DBDAD10320Initiate Another SILO Locator Search