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02821aam a2200457 i 4500 001 963CFC84652711EBAC2324F85BECA4DB 003 SILO 005 20210202012344 007 n 008 200806s2020||||||||||||||||||||||||eng|u 020 $a 1119648084 020 $a 9781119648086 035 $a (OCoLC)1182631787 040 $d TxAuBib $e rda $d SILO 100 1 $a Dychtwald, Ken, $d 1950- 245 1 $a What retirees want : $b a holistic view of life's third age / $c Ken Dychtwald, PhD, Robert Morison. 264 1 $a Hoboken, New Jersey : $b John Wiley & Sons, Inc., $c [2020] 300 $a xiv, 303 pages : $b illustrations ; $c 24 cm. 504 $a Includes bibliographical references (pages 269-282) and index. 520 $a The authors explore the new retirement as people live longer lives, including work, leisure, health, family, home, finances, and purpose. "The world is witnessing a powerful new version of retirement, driven by the power and needs of the Baby Boomer generation. Consumers over age 50 account for more than half of all spending and control more than 70% of our total net worth -- yet are largely ignored by youth-focused marketers. How will work, family, and retirement be transformed to accommodate two billion people over the age of 60 worldwide? In the coming years, we'll see explosive business growth fueled by this unprecedented longevity revolution... This exciting new stage of life, the "Third Age," poses daunting questions: What will 'old' look like in the years ahead? With continued advances in longevity, all of the traditional life-stage markers and boundaries will need to be adjusted. What new products and services will boom as a result of this coming longevity revolution? ... Dychtwald and Morison explain how individuals, businesses, non-profits, and governments can best prepare for a new era."--Amazon.com. 541 $d 20201102. 650 7 $a Nonfiction. 650 $a Retirement $x Economic aspects. 650 $a Self-actualization (Psychology) in old age. 650 $a Old age $z United States. 650 $a Retirees $z United States. 650 1 $a Aging $x Social aspects $z United States. 650 1 $a Aging $x Psychology. 650 $a Baby boom generation $z United States. 650 $a Older people $z United States $x Social conditions. 650 $a Older people $x Psychology. 650 $a Older people $x Marketing. $z United States $x Marketing. 650 $a Consumer behavior $z United States $x Forecasting. 650 $a Twenty-first century $v Forecasts. 650 $a Social prediction $z United States. 700 $a Morison, Robert,. 941 $a 3 952 $l SAPG074 $d 20210612010347.0 952 $l BAPH771 $d 20210514010037.0 952 $l DBPE173 $d 20210202012703.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=963CFC84652711EBAC2324F85BECA4DBInitiate Another SILO Locator Search