Computer only CD-ROM includes program guide which includes questions, answer key and bonus questions. Narrated by James P. Delaney and Nancy James.
Contents:
Episode six : Advertising spreads the word -- Radio's golden age --TV's persuasive power -- Famous slogans & jingles -- Memorable automobile ads
Summary:
Presents questions, answers and commentary about the messages advertisers create to persuade the public to buy their products. It's a fun and memory-evoking program posing questions about advertising. There are excerpts of lots of ads for products that viewers are sure to remember.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.