The Locator -- [(author = "American Marketing Association")]

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Author:
Meyers, Herbert M.
Title:
The marketer's guide to successful package design / Herbert M. Meyers, Murray J. Lubliner.
Publisher:
NTC Business Books,
Copyright Date:
c1998
Description:
xvii, 281 p. : ill. ; 26 cm.
Subject:
Packaging.
Marketing.
Packaging--Design.
Other Authors:
Lubliner, Murray J.
American Marketing Association.
Notes:
"American Marketing Association." Includes bibliographical references (p. 269-272) and index.
ISBN:
9780844234380
0844234389
OCLC:
(OCoLC)38112357
LCCN:
97050260
Locations:
USUX851 -- Iowa State University - Parks Library (Ames)
UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)
OVUX522 -- University of Iowa Libraries (Iowa City)

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