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Author:
Sisodia, Rajendra.
Title:
Firms of endearment : how world-class companies profit from passion and purpose / Rajendra S. Sisodia, David B. Wolfe, Jagdish N. Sheth.
Publisher:
Wharton School Publishing,
Copyright Date:
c2007
Description:
xxxii, 284 p. : ill. ; 24 cm.
Subject:
Strategic planning.
Business planning.
Business ethics.
Social responsibility of business.
Other Authors:
Wolfe, David B.
Sheth, Jagdish N.
Notes:
Includes bibliographical references and index.
Contents:
Acknowledgments. Prologue : a whole new world -- ch. 11. It's not share of wallet anymore, it's share of heart -- ch. 2. New age, new rules, new capitalism -- ch. 3. The chaotic interregnum -- ch. 4. Employees : the decline and fall of human resources -- ch. 5. Customers : the power of love -- ch. 6. Investors : reaping what FoEs sow -- ch. 7. Partners : elegant harmonies -- ch. 8. Society : the ultimate stakeholder -- ch. 9. Culture : the secret ingredient -- ch. 10. Lessons learned -- ch. 11. Crossing over to the other side -- Acknowledgments.
Summary:
From the Publisher: Love, Joy, Authenticity, and Soul: Building Winning Businesses in the New Age of Transcendence. Why today's most humane companies are blowing away the S&P 500 averages. Increasing "share of heart": delivering the emotional, experiential, and social value your stakeholders are demanding. 30 powerful case studies, including CarMax, Timberland, Jordan's Furniture, Trader Joe's, Wegmans, and Toyota. Today's best companies get it. From Costco to Commerce Bank, Wegmans to Whole Foods: they're becoming the ultimate value creators. They're generating every form of value that matters: emotional, experiential, social, and financial. And they're doing it for all their stakeholders. Not because it's "politically correct": because it's the only path to long-term competitive advantage. These are the Firms of Endearment. Companies people love doing business with. Love partnering with. Love working for. Love investing in. Companies for whom "loyalty" isn't just real: it's palpable and driving unbeatable advantages in everything from marketing to recruitment. You need to become one of those companies. This book will show you how. You'll find specific, practical guidance on transforming every relationship you have: with customers, associates, partners, investors, and society. If you want to be great-truly great-this is your blueprint. We're entering an Age of Transcendence, as people increasingly search for higher meaning in their lives, not just more possessions. This is transforming the marketplace, the workplace, the very soul of capitalism. Increasingly, today's most successful companies are bringing love, joy, authenticity, empathy, and soulfulness into their businesses: they are delivering emotional, experiential, and social value-not just profits. Firms of Endearment illuminates this, the most fundamental transformation in capitalism since Adam Smith. It's not about "corporate social responsibility": it's about building companies that can sustain success in a radically new era. It's about great companies like IDEO and IKEA, Commerce Bank and Costco, Wegmans and Whole Foods: how they earn the powerful loyalty and affection that enables truly breathtaking performance. This book is about gaining "share of heart," not just share of wallet. It's about aligning stakeholders' interests, not just juggling them. It's about building companies that leave the world a better place. Most of all, it's about why you must do all this, or risk being left in the dust-and how to get there from wherever you are now.
ISBN:
9780131873728 (hardback : alk. paper)
0131873725 (hardback : alk. paper)
LCCN:
2006020031
Locations:
O4AX446 -- Chadwick Library
USUX851 -- Iowa State University - Parks Library (Ames)
UQAX771 -- Des Moines Area Community College Library - Ankeny (Ankeny)
UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)
PTAX572 -- Stewart Memorial Library (Cedar Rapids)
CEAX572 -- Kirkwood Community College Library (Cedar Rapids)
PLAX964 -- Luther College - Preus Library (Decorah)
OSAX771 -- Grand View University Library (Des Moines)
UDAX314 -- Charles C. Myers Library (Dubuque)
ULAX314 -- Loras College Library (Dubuque)
OVUX522 -- University of Iowa Libraries (Iowa City)
GLAX641 -- Marshalltown Community College Library (Marshalltown)
OTAX626 -- Wilcox Library (Oskaloosa)
OMAX631 -- Geisler Learning Resource Cntr (Pella)
UTAX115 -- Buena Vista University Library (Storm Lake)
HWAX074 -- Hawkeye Community College Library (Waterloo)
PQAX094 -- Wartburg College - Vogel Library (Waverly)

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