With Jean Kilbourne. Sequel to Killing us softly (c1979), Still killing us softly (c1987) and Killing us softly 3 (2000).
Contents:
Introduction -- Ads Everywhere -- A Constructed Beauty -- Objectification -- Judged by Looks Alone -- Thinness -- Dieting -- Eating & Morality -- Global Impact -- Infantilization & Powerlessness -- Advertising & Sex -- Experienced Virgins -- Consumerism & Sexualizing Products -- Masculinity -- Violence -- What to do?
Summary:
"In this new, highly anticipated update of her pioneering Killing Us Softly series, the first in more than a decade, Jean Kilbourne takes a fresh look at how advertising traffics in distorted and destructive ideals of femininity. The film marshals a range of new print and television advertisements to lay bare a stunning pattern of damaging gender stereotypes -- images and messages that too often reinforce unrealistic, and unhealthy, perceptions of beauty, perfection, and sexuality. By bringing Kilbourne's groundbreaking analysis up to date, Killing Us Softly 4 stands to challenge a new generation of students to take advertising seriously, and to think critically about popular culture and its relationship to sexism, eating disorders, and gender violence."-- container.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.