The Locator -- [(author = "American Marketing Association")]

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Author:
Parmerlee, David.
Title:
Auditing markets, products, and marketing plans / David Parmerlee.
Publisher:
NTC Business Books,
Copyright Date:
c2000
Description:
xii, 193 p. : ill. ; 28 cm.
Subject:
Marketing audits
Other Authors:
American Marketing Association.
Notes:
At head of title: American Marketing Association.
Series:
AMA marketing toolbox
ISBN:
9780658001338
0658001337
OCLC:
(OCoLC)42771502
LCCN:
99056227
Locations:
UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)

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