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00980aam a2200265 i 4500 001 30682322611F11E69C88F3F3DAD10320 003 SILO 005 20160813010553 008 751125s1972 xx 00000 eng d 035 $a (OCoLC)1854112 040 $a ABC $c ABC $d m.c. $d IWA $d SILO 100 10 $a Ward, Scott, $d 1942- 245 10 $a Children and promotion, new consumer battleground? / $c by Scott Ward. 260 $a Cambridge, Mass. : $b Marketing Science Institute, $c 1972. 300 $a 31 p. : $b ill. ; $c 28 cm. 490 1 $a Working paper - Marketing Science Institute 500 $a "Preliminary research report". 500 $a "P-60". 500 $a Errata inserted. 504 $a Includes bibliographical references. 650 0 $a Television advertising and children $z United States. 830 0 $a Report (Marketing Science Institute) 941 $a 1 952 $l USUX851 $d 20221005015651.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=30682322611F11E69C88F3F3DAD10320Initiate Another SILO Locator Search