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03632cgm a2200517Ia 4500 001 787AF5082B0911DEBA4F1C08A8D7520A 005 20120822011022 007 vd cvaiz- 008 030827p20032002mau030 e vleng d 020 $a 9781893521711 020 $a 1893521710 035 $a (OCoLC)52925252 040 $a MOU $c MOU $d SILO $d JID $d SILO 041 1 $a eng $b spa $b spa 245 0 $a Playing unfair $h [videorecording] : $b the media image of the female athlete / $c executive director, Sut Jhally ; co-producer/editor, Kenyon King ; Media Education Foundation. 246 30 $a Media image of the female athlete 260 $a Northampton, MA : $b Media Education Foundation, $c c2003. 300 $a 1 videodisc : $b sd., col. ; $c 4 3/4 in. + $e 1 contents list. 500 $a Date from DVD label. 500 $a DVD version of a 29-min. VHS video program (c2002), with ca. 35 min. of extra features and image slideshow. 505 0 $a Playing unfair: Sections, Taking the field : the impact of Title IX ; Out of uniform : the media backlash against female athletes ; Playing along : empowerment or exploitation? ; The glass closet : homophobia in sport & sports media ; Fair play : women athletes in action -- Extra features: Title IX & new opportunities ; Different readings ; Commercial appeal ; Repackaging feminism ; Strong is beautiful ; Rethinking sports ; Promoting healthy images ; Judging our progress ; Building audiences ; Title IX backlash ; What's at stake. 508 $a Executive producers, Loretta Alper, Sut Jhally ; camera, Kelly Garner ; music, Stone Coyotes. 511 0 $a Commentators, Mary Jo Kane, Pat Griffin, Michael Messner ; investigative reporting, Jessica Nachem. 520 $a Critically examines the post-Title IX media landscape in terms of representation of female athletes. It has been 30 years since Title IX legislation granted women equal playing time, but the male-dominated world of sports journalism has yet to catch up with the law. Coverage of women's sports lags far behind men's and focuses on female athletes' femininity and sexuality over their achievements on the court and field. While female athleticism challenges gender norms, woman athletes continue to be depicted in traditional roles that reaffirm their femininity--as wives and mothers or sex objects. By comparison, male athletes are framed according to heroic masculine ideals that honor courage, strength, and endurance. Sports media scholars Mary Jo Kane (University of Minnesota), Pat Griffin (University of Massachusetts), and Michael Messner (University of Southern California) look at the persistence of heterosexism and homophobia in perpetuating gender stereotypes. They argue for new media images which fairly and accurately depict the strength and competence of female athletes. 538 $a DVD format. 546 $a In English with optional subtitles in English or Spanish. 610 10 $a United States. $t Education amendments of 1972 $p Title IX. 650 0 $a Women athletes. 650 0 $a Mass media and sports. 650 0 $a Sex role in mass media. 650 0 $a Sports for girls 700 1 $a King, Kenyon. 700 1 $a Jhally, Sut. 700 1 $a Kane, Mary Jo. 700 1 $a Griffin, Pat. 700 1 $a Messner, Michael A. 700 1 $a Nachem, Jessica. 710 2 $a Media Education Foundation. 939 $a 5386173 941 $a 3 945 $a dvv 952 $l OVUX522 $d 20171222060141.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=787AF5082B0911DEBA4F1C08A8D7520A 994 $a 02 $b JID 952 $l SOAX911 $d 20090701080000.0 952 $l UQAX771 $d 20090701080000.0Initiate Another SILO Locator Search