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Author:
Henderson, Naomi R., 1944-2021, author.
Title:
Secrets of a master moderator /
by Naomi R. Henderson.
Edition:
Third edition.
Publisher:
VISAR Corporation,
Copyright Date:
2015
Description:
xvii, 427 pages : illustrations ; 23 cm
Subject:
Marketing research--Methodology.
Qualitative research--Methodology.
Consumers--Methodology.--Methodology.
Marketing.
Consumers--Methodology.--Methodology.
Marketing.
Marketing research--Methodology.
Qualitative research--Methodology.
Other Authors:
American College Testing Program, donor. IaU
Notes:
Includes bibliographical references (pages 414-416) and index.
ISBN:
9780983673927
0983673926
OCLC:
(OCoLC)1274234052
Locations:
OVUX522 --
University of Iowa Libraries
(Iowa City)
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