Includes bibliographical references (pages 241-248) and index.
Contents:
Creation of the myth. The impact of World War II on female employment patterns -- Government attitudes toward women workers -- The office of war information and the magazine industry -- The war advertising council -- The magazines bureau -- Popular fiction and propaganda -- The womanpower campaign -- Middle-class images of women in wartime. Fiction before Pearl Harbor -- The impact of propaganda on romances of the war years -- Reconversion -- Images of women in advertising -- The working-class woman and the recruitment campaign. The confession formula -- Women's changing status during the war and the confession formula -- Nonfiction -- Class differences in the portrayal of women war workers -- Appendix A. Sampling procedure -- Appendix B. Magazine fiction identified by the Magazine Bureau of the Office of War Information as propaganda for ther recruitment campaign.
Summary:
Examines advertisements and fiction published in the Saturday Evening Post and True Story in order to show how propaganda was used to encourage women to enter the work force.
This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.