The Locator -- [(subject = "Business writing--Handbooks manuals etc")]

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Author:
Janoff, Barbara.
Title:
The graphic designer's guide to better business writing / Barbara Janoff and Ruth Cash-Smith.
Publisher:
Allworth Press,
Copyright Date:
2007
Description:
273 p. : ill. ; 23 cm.
Subject:
Design services--Marketing--Handbooks, manuals, etc.
Graphic arts--Marketing--Handbooks, manuals, etc.
Business writing.--Handbooks, manuals, etc.
Business communication.--Handbooks, manuals, etc.
Career development.--Handbooks, manuals, etc.
New business enterprises--Management.--Handbooks, manuals, etc.
Other Authors:
Cash-Smith, Ruth.
Notes:
Includes bibliographical references (p. 263-265) and index.
Contents:
Tuning in to business communications -- Applying design concepts to writing -- Understanding business writing basics -- Building up your research skills -- Launching your career -- Packaging yourself for employers -- Secrets to successful interviewing -- Setting up your own shop -- Building your initial buzz -- Courting clients -- Building a bigger buzz -- Working out agreements with your clients -- Providing quality service -- Working through client conflict -- Maintaining client relationships -- Working with freelancers and other specialists -- Working at a distance -- Working across cultures -- Growing your business -- Planning for growth -- Becoming the boss -- Rewarding client loyalty -- Stepping into the spotlight.
ISBN:
1581154720 (pbk.)
9781581154726 (pbk.)
OCLC:
(OCoLC)76940007
LCCN:
2006100743
Locations:
UQAX771 -- Des Moines Area Community College Library - Ankeny (Ankeny)

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