The Locator -- [(subject = "Brand name products--Management")]

100 records matched your query       


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01926cam a2200361 a 4500
001 B506EDB86BF211DEA13FF332A8D7520A
003 SILO
005 20090730151209
008 070515s2008    njua     b    001 0 eng  
010    $a 2007020423
020    $a 9780131857261 (hardback : alk. paper)
020    $a 0131857266 (hardback : alk. paper)
040    $a DLC $c DLC $d SILO $d BTCTA $d C#P $d YDXCP $d IXA $d VP@ $d IOV $d SILO
050 00 $a HD58.7 $b .B679 2008
082 00 $a 659.2 $2 22
100 1  $a Bouchikhi, Hamid.
245 1  $a The soul of the corporation : $b how to manage the identity of your company / $c Hamid Bouchikhi, John R. Kimberly.
260    $a Upper Saddle River, N.J. : $b Wharton School Pub., $c c2008.
300    $a xxxviii, 208 p. : $b ill. ; $c 24 cm.
504    $a Includes bibliographical references and index.
505 0  $a Leadership challenges in the age of identity -- The I*Dimension -- The bright side of the I*Dimension -- The dark side of the I*Dimension -- Casualties of the I*Dimension -- To blend or not to blend: identity integration in mergers and acquisitions -- When should the cord be cut? managing identity in spin-offs -- Identity in strategic alliances and joint ventures -- Managing the I*Dimension at organizational and brand levels -- Masters of the I*Dimension -- Diagnosing your firm's identity -- Leading in the age of identity -- Epilogue.
650  0 $a Corporate culture.
650  0 $a Corporate image.
650  0 $a Brand name products $x Management.
650  0 $a Business names $x Management.
700 1  $a Kimberly, John R. $q (John Robert), $d 1942-
856 41 $3 Table of contents only $u http://www.loc.gov/catdir/toc/ecip0718/2007020423.html
941    $a 3
952    $l OVUX522 $d 20171226045733.0
952    $l UNUX074 $d 20090708133753.0
952    $l UDAX314 $d 20090708133753.0
956    $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=B506EDB86BF211DEA13FF332A8D7520A
994    $a 02 $b IOV

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