The Locator -- [(subject = "Brand name products--Management")]

100 records matched your query       


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01331cam a2200361 a 4500
001 A176168EFBD011DEB3E93EDF5F36B428
003 SILO
005 20100405092921
008 090425s2009    enka     b    001 0 eng  
020    $a 1848556705 (cased)
020    $a 9781848556706 (cased)
035    $a (OCoLC)427610845
040    $a UKM $c UKM $d SILO $d VPI $d NIU $d SILO
042    $a ukblsr
050  4 $a HD69.B7 $b B87 2009
082 04 $a 658.827 $2 22
245 0  $a Business-to-business brand management : $b theory, research and executive case study exercises / $c edited by Mark S. Glynn, Arch G. Woodside.
260    $a Bingley : $b JAI Press, $c 2009.
300    $a xi, 489 p. : $b ill. ; $c 24 cm.
490 1  $a Advances in business marketing and purchasing, $x 1069-0964 ; $v v. 15
504    $a Includes bibliographical references and index.
650  0 $a Brand name products $x Management.
650  0 $a Product management.
650  0 $a Industrial marketing.
700 1  $a Glynn, Mark S.
700 1  $a Woodside, Arch G.
830  0 $a Advances in business marketing & purchasing ; $v v. 15.
941    $a 3
952    $l USUX851 $d 20180703064336.0
952    $l OVUX522 $d 20180131075320.0
952    $l UNUX074 $d 20100405105326.0
956    $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=A176168EFBD011DEB3E93EDF5F36B428
994    $a 02 $b NIU

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