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Author:
Hesz, Alex
Title:
Guilt trip :
from fear to guilt on the green bandwagon / Alex Hesz and Bambos Neophytou.
Publisher:
Wiley,
Copyright Date:
2010
Description:
xvii, 266 p. ; 24 cm.
Subject:
Consumer behavior--Psychological aspects.
Social responsibility of business
Green marketing
Guilt
Other Authors:
Neophytou, Bambos
Notes:
Includes bibliographical references and index.
ISBN:
047074622X
9780470746226
OCLC:
(OCoLC)320800354
LCCN:
2009027974
Locations:
USUX851 --
Iowa State University - Parks Library
(Ames)
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