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01154aam a2200325Ii 4500 001 DC7DF22E370411E887D7D95B97128E48 003 SILO 005 20180403010230 008 170311t20172017enka 001 0deng d 020 $a 0500293635 020 $a 9780500293638 035 $a (OCoLC)975365921 040 $a BTCTA $b eng $e rda $c BTCTA $d BDX $d YDX $d LTSCA $d OCLCF $d UAB $d SINLB $d SILO 050 4 $a HF5810 H44 A3 2017 100 1 $a Hegarty, John, $d 1944- $e author. 245 10 $a Hegarty on advertising : $b turning intelligence into magic / $c John Hegarty. 250 $a Revised and expanded edition. 264 1 $a London : $b Thames & Hudson Ltd., $c 2017. 300 $a 232 pages : $b illustrations (some color) ; $c 24 cm 500 $a Previous edition: 2011. 500 $a Includes index. 600 10 $a Hegarty, John, $d 1944- 610 20 $a BBH London (Firm) $x History. 650 0 $a Advertising. 650 0 $a Advertising executives $v Biography. 650 0 $a Advertising agencies $x Management. 941 $a 1 952 $l USUX851 $d 20180502011905.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=DC7DF22E370411E887D7D95B97128E48 994 $a C0 $b IWAInitiate Another SILO Locator Search