The Locator -- [(subject = "Internet marketing")]

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Author:
Kapidzic, Sanja, author.
Title:
Personal branding on social media : predictors of self-presentation and relationship management of German academics / Sanja Kapidzic.
Edition:
1st edition.
Publisher:
NomosEdition Reinhard Fischer,
Copyright Date:
2018
Description:
309 pages : illustrations ; 23 cm.
Subject:
Social media-marketing.
Social marketing.
Internet marketing.
Notes:
Includes bibliographical references (pages 271-298). Originally presented as the author's thesis (doctoral)--Ludwig-Maximilians-Universität München, 2017.
Series:
Internet research ; volume 46
ISBN:
9783848743421
3848743426
OCLC:
(OCoLC)1031042982
Locations:
OVUX522 -- University of Iowa Libraries (Iowa City)

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