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Author:
Scott, David Meerman. http://id.loc.gov/authorities/names/no00104024
Title:
World wide rave :
creating triggers that get millions of people to spread your ideas and share your stories / David Meerman Scott.
Publisher:
John Wiley & Sons,
Copyright Date:
2009
Description:
194 pages ; 19 cm
Subject:
Word-of-mouth advertising.
Viral marketing.
Internet marketing.
Internet advertising.
Creative ability in business.
Interest (Psychology)
ISBN:
0470395001
9780470395004
OCLC:
(OCoLC)244764276
Locations:
OVUX522 --
University of Iowa Libraries
(Iowa City)
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