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Author:
Burgess, Steven M. http://id.loc.gov/authorities/names/n00103560
Title:
The new marketing :
building strong marketing strategies in South Africa today, / Steven M. Burgess.
Edition:
First edition.
Publisher:
Zabra Press,
Copyright Date:
1998
Description:
xxi, 322 pages : illustrations ; 24 cm
Subject:
Marketing--South Africa.
Marketing--South Africa--Management.
Marketing--Technological innovations--South Africa.
Notes:
Includes bibliographical references (pages 309-314) and index.
ISBN:
9781868721429
1868721426
OCLC:
(OCoLC)45558959
LCCN:
00387804
Locations:
OVUX522 --
University of Iowa Libraries
(Iowa City)
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This resource is supported by the Institute of Museum and Library Services under the provisions of the Library Services and Technology Act as administered by State Library of Iowa.