30 records matched your query       

Author:

Turow, Joseph.

Title:

Niche envy : marketing discrimination in the digital age / Joseph Turow.

Publisher:

MIT Press,

Copyright Date:

c2006

Description:

viii, 225 p. ; 24 cm.

Subject:

Consumer profiling.
Market segmentation.
Marketing--Technological innovations.
Customer services--Technological innovations.

Notes:

Includes bibliographical references (p. [193]-215) and index.

ISBN:

9780262201650
9780262201650 (alk. paper)
0262201658 (alk. paper)

OCLC:

(OCoLC)62738704

LCCN:

2005058409

Locations:

USUX851 -- Iowa State University - Parks Library (Ames)

UNUX074 -- University of Northern Iowa - Rod Library (Cedar Falls)

OZAX845 -- Northwestern College - DeWitt Library (Orange City)

OMAX631 -- Geisler Learning Resource Cntr (Pella)