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03077aam a22005058i 4500 001 AD865884136211EB81CB539552ECA4DB 003 SILO 005 20201021010010 008 200507t20202020nyu b 001 0 eng 010 $a 2020021183 020 $a 0062917781 020 $a 9780062917782 020 $a 0062917773 020 $a 9780062917775 035 $a (OCoLC)1128100056 040 $a DLC $b eng $e rda $c DLC $d OCLCO $d OCLCQ $d OCLCF $d UAP $d IOU $d SILO 042 $a pcc 043 $a n-us--- 050 00 $a HD9992.U54 $b N5546 2020 082 00 $a 338.7/685360973 $2 23 100 1 $a Hart, Matt, $e author. 245 10 $a Win at all costs : $b inside Nike running and its culture of deception / $c Matt Hart. 246 30 $a Inside Nike running and its culture of deception 250 $a First edition. 264 1 $a New York : $b Dey St., an imprint of William Morrow, $c [2020] 300 $a 416 pages ; $c 24 cm 504 $a Includes bibliographical references (pages [349]-399) and index. 520 $a "Game of Shadows meets Shoe Dog in this explosive behind-the-scenes look that reveals for the first time the unsettling details of Nike's secret running program-the Nike Oregon Project. In May 2017, journalist Matt Hart received a USB drive containing a single file-a 4.7-megabyte PDF named "Tic Toc, Tic Toc. . . ." He quickly realized he was in possession of a stolen report prepared a year earlier by the United States Anti-Doping Agency (USADA) for the Texas Medical Board, part of an investigation into legendary running coach Alberto Salazar, a Houston-based endocrinologist named Dr. Jeffrey Brown, and cheating by Nike-sponsored runners, including some of the world's best athletes. The information Hart received was part of an unfolding story of deception which began when Steve Magness, an assistant to Salazar, broke the omertaÌ-the Mafia-like code of silence about performance-enhancing drugs among those involved-and alerted the USADA. He was soon followed by Olympians Adam and Kara Goucher who risked their careers to become whistleblowers on their former Nike running family in Beaverton, Oregon. Combining sports drama and business exposeÌ, Win at All Costs tells the full story of Nike's running program, uncovering a corporate win-at-all-costs culture"-- $c Provided by publisher. 610 20 $a Nike (Firm) $x Corrupt practices. 610 20 $a Nike (Firm). $b Oregon Project. 600 10 $a Salazar, Alberto, $d 1958- 650 0 $a Runners (Sports) $z United States. 650 0 $a Track and field $x Corrupt practices. 650 0 $a Doping in sports $z United States. 650 0 $a Sporting goods industry $x Corrupt practices $z United States. 941 $a 7 952 $l GZPE631 $d 20240305020453.0 952 $l FXPH314 $d 20220909062343.0 952 $l SAPG074 $d 20210930010222.0 952 $l GEPG771 $d 20210722063316.0 952 $l TYPH572 $d 20210130011027.0 952 $l CDPF771 $d 20201104010513.0 952 $l BAPH771 $d 20201021010026.0 956 $a http://locator.silo.lib.ia.us/search.cgi?index_0=id&term_0=AD865884136211EB81CB539552ECA4DB 994 $a C0 $b IOUInitiate Another SILO Locator Search